I like authenticity, especially as compared to survey-tested or heavily spun. I am prepared to let a candidate say something that I don't completely agree with and still support him or her. I think the need to be politically correct has gone too far. I also think the media often hypes and slants stories to the point of being untruthful.
I think a prosperous middle class is the key to the American success story, both economically and politically, and that lobbyists have way too much sway. I am very much a pragmatist, so much so that I like compromise more than I like ideology. I like deals, especially those that are win-win.